Architectural Photography at RE/MAX World Headquarters
Posted on 23. Apr, 2012 by Brian in Architectural Photography, Architectural Photography, Commercial, Photography

Denver Architectural Photography inside RE/MAX Tower in Greenwood Village
Completed in 2008 the 15-floor glass and steel tower rises over 250 feet near I-25 and Belleview Ave. in the Denver Tech Center.
The 250,000 square foot building will serves as world headquarters for RE/MAX International, Inc. along with 21,000 square feet of restaurant space that is now occupied Shanahans.
The building houses Re/Max corporate offices for the real estate network comprising more than 4,600 offices located in 44 countries.
I was hired by the architectural millwork firm New World Millworks in Castle Rock, Colorado to photograph their finish work throughout the building. The firm specializes in the design and engineering of custom wood surfaces in all forms from exotic woods to veneers.
My architectural images would be used for their marketing materials and website.
A majority of the original wood design was in the open first floor lobby along with the 15th floor executive suite. The lobby included a 24 foot center wall with the Re/Max corporate logo. Also, in the lobby there was a 30 foot semi-circle blond wood reception desk. The executive suites included rich cherry mahogany veneer walls.






I was able to produce some of the interior photography using only available light. Architectural photographers must make the best of whatever situation they are faced with, and architectural photographers are often faced with uneven lighting situations and backlight from windows. Rather than use Photoshop in post-production, I strive to produce a well-balanced image in the camera.
For the lobby, I used a soft fill light from my Paul C. Buff Einstein 460 strobe with pyrex glass dome positioned away from the camera to fill in the shadows and sometimes inconsistent light. For the front desk, I had to use two strobes to balance the more severe backlight for the light from the 20-foot high lobby windows.
As a Denver architectural photographer, I strive for the best images for clients that reflect on interiors design elements in natural light.


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